Cultivate Your Career 2018
cultivate your career 2018
Western Bay of Plenty - 27 March & Eastern Bay of Plenty- 10 April
'Multi-Faceted Innovation within the Bay of Plenty Horticulture Industry'
Focusing on; Marketing Innovation, Product Innovation and Process Innovation.
thank you to our Participants and Supporters
2018's cultivate your career day
240 Secondary School students from across the Bay of Plenty received a horticultural 'journey of discovery' on 29 March in Tauranga and 10 April in Opotiki for the 2018 Cultivate Your Career day. The event aims to give students an insight into a careers in horticulture and apiculture, by visiting a number of innovative businesses in the area and learning about the vast range of roles and the critical skills needed to enter the industry.
The first “Cultivate Your Career” event took place in Tauranga, with 125 students from 10 Western Bay of Plenty Schools in attendance. Students were taken on a bus tour to visit Robotics Plus, Tūhono Whenua Horticulture and The Port of Tauranga to be given an insight into the robotics, logistics and business sectors of the horticulture industry. In addition, students also received a presentation from Zespri and participated in an skill development activity with Kiwi Leaders.
The second "Cultivate Your Career" event took place in Opotiki, where 122 students from 8 Eastern Bay of Plenty schools attended and received presentations from Opotiki Packing and Coolstorage Limited, New Zealand Manuka Group, and Zespri with Pacific Coast Technical Institute, Toi Ohomai Institute of Technology and Kiwi Leaders facilitating workshops throughout the day.
Cultivate Your Career aims to debunk preconceived ideas of the industry by showing that horticulture offers high-level careers in a range of scientific, technical and commercial areas. “The Bay of Plenty region is home to a multitude of world class innovative businesses and as an industry we want to showcase this and the career opportunities available to our young people on their back doorstep”, says Katy McGinity, Chair of Bay of Plenty Young Fruit Grower Upskilling Inc.
During the day, students spent over an hour at each business undertaking practical activities relating to process, product and marketing innovation as well as the specific careers available in these fields. Each bus has industry ambassadors on board who will talk about their own career in horticulture and answer any questions students may have.
Horticulture is New Zealand’s fourth largest primary industry with an export revenue increasing steadily each year to a projected $5.4 billion in 2018. The kiwifruit industry in the Bay of Plenty currently employs 10,762 people which is expected to increase to 25,091 by 2030.
Photos from 2017's and 2018's Cultivate Your Career Day!